Segmenting, Targeting, Positioning: Understanding the STP marketing model can help you unleash your full potential. Nowadays, the STP marketing model is one of the most commonly practiced strategies in marketing. It is best known for creating more effective,...
Have you defined your Unique Selling Proposition? Your USP is what makes your business different to competitors. In a sea of competition, customers are overwhelmed with options. Naturally, you need to differentiate yourself from the competition in order to reach...
