In the fast paced world of content creation and digital marketing, the allure of clickbait can feel irresistible. After all, who doesn’t want that spike in clicks and the fleeting thrill of high engagement? Yet, beneath the surface of those sensational...
Both methods help you get more traffic from Google, but which is best for your business? Search Engine Optimisation (SEO) and Google Ads are two marketing strategies used to drive traffic and leads for a business. But many businesses are unsure of which strategy...
Do you want more leads? Increase profits? Generating leads is one thing. Converting them into sales is what really matters. Everything starts with creating an arousal or so-called ‘need’ for your business. Once you figured out what value you can offer to your...
Heard about the hottest marketing trends for 2022? Digital marketing is about to make a 180 turn. Okay, to be honest not a full 180 as such, but theoretically speaking. As marketers, you know that things can change rather quickly and guess what, there is some fresh...
