Tag: marketing strategy

How to Best Scale Facebook Ads

You’re promoting your business on Facebook, but you’re not getting the results you want. Sounds familiar? Here’s how to best scale your Facebook Ads. Maybe you struggle coming up with [...]
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Traditional vs. Digital Marketing

Traditional vs. digital marketing. What’s the difference and which one works better? There has been a long-lasting debate between the two. What’s the Difference? The main difference between the two [...]
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SEO vs Google Ads: Which Is Better?

Both methods help you get more traffic from Google, but which is best for your business? Search Engine Optimisation (SEO) and Google Ads are two marketing strategies used to drive [...]
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Is Social Media Marketing Effective?

The short answer is yes. Social media marketing is very effective and we will uncover the three main reasons why. With billions of people around the world using social media, [...]
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Understanding Your Customers

Truly understanding your customers is at the core of most successful businesses. Yet many businesses still fail to see the importance of getting to know their customers. They are so [...]
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6 Global Trends to Look Out For

With the new year around the corner, now is the time to learn about global marketing trends that are going to shape 2022. The way we do business is constantly [...]
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Service Marketing Tips & Tricks

As you know, products are tangible whereas services are essentially intangible. Sometimes services can involve a physical aspect, however, a service never results in ownership. Due to their difference in [...]
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The STP Marketing Model: Complete Guide

    Nowadays, the STP marketing model is one of the most commonly practiced strategies in marketing. It is best known for creating more effective, streamlined communication. It concentrates on [...]
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