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How can the use of dynamic content improve email marketing?

Home » Docs » How can the use of dynamic content improve email marketing?

How can the use of dynamic content improve email marketing?

Dynamic content changes based on the recipient’s data, preferences, or behaviour. This personalisation makes emails more relevant and engaging, potentially increasing open rates, click-throughs, and conversions.

Learn More: What is Dynamic Email Content in Marketing? – ActiveCampaign