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Knowledgebase

What is the importance of GDPR in email marketing?

Home » Docs » What is the importance of GDPR in email marketing?

What is the importance of GDPR in email marketing?

General Data Protection Regulation (GDPR) is important as it sets strict rules for consent and data protection in email marketing. It requires explicit permission from recipients to send marketing emails and ensures their data is handled securely and transparently

Learn More: The impact of GDPR on email marketing.