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How can AI and machine learning be applied in eCommerce marketing?

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How can AI and machine learning be applied in eCommerce marketing?

AI and machine learning can be applied in various ways, including personalised product recommendations, chatbots for customer service, predictive analytics for inventory management, and analysing customer data to gain insights for targeted marketing.

Learn More: AI in Ecommerce: Applications, Benefits, and Challenges (2023) – Shopify Australia.

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