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How can digital marketers leverage big data for more targeted marketing campaigns?

Home » Docs » How can digital marketers leverage big data for more targeted marketing campaigns?

How can digital marketers leverage big data for more targeted marketing campaigns?

Big data can be used to analyse consumer behaviour, preferences, and trends, allowing for more precise audience targeting, personalisation of marketing messages, and predictive analytics to anticipate future consumer actions.

Learn More: https://www.linkedin.com/pulse/role-big-data-digital-marketing-best-practices-rashid-kp/