What are Meta ads copy best practices?
Meta ads copy best practices include:
– Clear and Concise: Use concise and straightforward language to convey the message.
– Value Proposition: Highlight the unique value your product or service offers.
– Call to Action (CTA): Include a clear CTA to prompt user action.
– Relevance: Ensure the ad copy aligns with the ad visuals and campaign objectives.
– Testing: A/B test different ad copy variations to determine what resonates best with your audience.
Learn More: Creative best practices for text in ads | Meta Business Help Center