What is content marketing in the context of social media?

What is content marketing in the context of social media?

Content marketing on social media involves creating and sharing valuable, informative, or entertaining content to attract and retain a defined audience. It focuses on providing content that addresses the needs and interests of your target audience, fostering loyalty and trust. Content marketing can include various types of content such as blog posts, videos, infographics, and more, all designed to engage and educate your followers while subtly promoting your products or services.

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